Cheerleading competitions bring together thousands of athletes, coaches, and families in packed venues, all focused on delivering their best performances. But what happens when something unexpected disrupts the event?
At NCA All-Star Nationals (ASN) this year, a fight between parents quickly escalated into mass panic. Without clear communication or preparation, fear spread, causing confusion, separation, and uncertainty about what to do next.
While this incident was not a real emergency, it revealed a critical issue: most cheer gyms, event organizers, and attendees do not have structured emergency response plans.
From active shooter situations to fires, severe weather, and medical crises, large-scale cheer events need preparedness strategies in place to ensure safety. For gyms, coaches, and parents, understanding how to respond in a crisis can make all the difference.
Why Emergency Planning Matters at Cheer Events
Large venues and crowded spaces can become dangerous if an emergency occurs and panic takes over. Many people default to fight, flight, or freeze, which can lead to:
- Stampedes and injuries from crowd surges.
- Separation of athletes and parents with no clear reunification plan.
- Misinformation spreading quickly, causing unnecessary panic.
At NCA ASN, false reports of an active shooter circulated within minutes. Fear escalated faster than facts. When people don’t have a plan, they rely on instinct—and in an emergency, instincts aren’t always the safest option.
Cheer gyms operate as small businesses, and just like any other business, they need crisis management plans for both in-gym emergencies and travel to competitions. Without structured safety protocols, a single unexpected event can disrupt an entire season—or worse.
What Cheer Gyms Can Do to Improve Emergency Preparedness
1. Develop a Venue-Specific Emergency Plan
Every competition venue is different. Gym owners and coaches should:
- Identify multiple exits and evacuation routes.
- Locate designated shelter-in-place areas for severe weather or threats.
- Find the nearest medical station and AED locations.
- Establish a clear crisis communication plan with athletes and parents.
2. Set a Reunification Point
One of the biggest challenges in an emergency is reuniting with athletes, parents, and teammates.
- Before the event, choose a designated meet-up location outside the venue.
- Ensure all athletes know the location and how to get there safely.
- Walk through the reunification plan before the competition begins.
3. Train Athletes on Emergency Situations
Just like schools practice fire drills, gyms should prepare athletes for competition emergencies.
- Teach athletes what to do if separated from the team.
- Explain how to identify the closest exit.
- Reinforce when to run, when to shelter, and how to stay calm.
4. Implement a Crisis Communication Plan
Communication during an emergency can prevent unnecessary panic.
- Use group texts, Band, WhatsApp, or apps like Life360 to check in with parents and coaches.
- Designate one coach or team parent to share real-time updates.
- Avoid spreading unverified information—stick to official sources.
5. Pack Emergency Supplies
A small emergency kit can help gyms stay prepared. Every coach or team parent should carry:
- First aid kit
- Emergency contact list
- Portable phone charger
- Doorstop (for barricading a door in an active shooter situation)
- Water and snacks (for shelter-in-place situations)
Emergency Response for Different Situations
Active Shooter or Violent Threat
- Run – If possible, find an escape route and move away quickly.
- Hide – If escape isn’t possible, barricade doors, turn off lights, and silence phones.
- Fight – As a last resort, use nearby objects for self-defense.
Fire or Evacuation
- Identify two exit routes upon arrival at the venue.
- Avoid elevators—always use stairs.
- Stay low if there’s smoke—air is clearer near the ground.
Severe Weather or Natural Disaster
- Find a safe space away from windows.
- Cover your head to protect against debris.
- If outside, avoid running—seek low, stable ground for cover.
Mental Health After an Emergency
Even when no physical harm occurs, emergencies can cause stress, anxiety, and fear long after the event ends. Many athletes, parents, and coaches at NCA ASN left feeling unsettled.
If you or your athlete are struggling, these resources can help:
- National Alliance on Mental Illness (NAMI) Helpline – Call 1-800-950-NAMI (6264) or visit www.nami.org.
- Crisis Text Line – Text “HELLO” to 741741 for 24/7 support from trained crisis counselors.
- SAMHSA Disaster Distress Helpline – Call 1-800-985-5990 or text “TalkWithUs” to 66746 for free crisis support.
- The Jed Foundation (JED) – Focused on youth and young adult mental health. Visit www.jedfoundation.org.
For gym owners, checking in with athletes after an emergency is just as important as physical safety. Give athletes space to express their feelings and offer support when needed.
Final Thoughts: Be Proactive, Not Reactive
The biggest lesson from NCA ASN? Preparation matters. Whether it’s a fire, a weather emergency, or a security threat, having a structured response plan can prevent injuries, panic, and chaos.
How to Take Action Now:
- Create an emergency plan for your gym.
- Identify a reunification point at every event.
- Ensure athletes understand emergency procedures.
- Pack safety essentials when traveling.
- Stay informed and avoid spreading panic.
No one expects an emergency, but the best way to stay safe is to be prepared.
How does your gym handle emergency planning? Join the conversation and help improve cheer competition safety for everyone.
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