The Varsity Brands antitrust settlement notice plan has reached 2,681 gyms and 52,688 athletes. Learn about the claims period and what’s next.

In a New York Times expose, Varsity Spirit’s control over cheerleading is linked to dangerous practices and rising athlete injuries. Critics argue that the company’s influence on everything from competitions to safety protocols has put athletes at risk, while monopolistic...

Arizona Cardinals cheerleaders were pulled from the sidelines during Monday night’s primetime game against the Chargers, leaving fans and former cheerleaders frustrated and demanding answers.

Varsity Brands suffers a major data breach, exposing personal information of 65,669 individuals. Here’s what you need to know and how to protect yourself.

Thirteen cheerleaders from Evans Middle School in Lubbock, Texas, suffered first- and second-degree burns on their hands after their coach forced them to perform drills on a 125-degree track. The coach has been placed on leave, pending an investigation.

Build-A-Bear and Varsity Spirit introduce a cheer-themed collection with pop-ups and parties, celebrating team spirit and personalization. Explore the new line at Build-A-Bear stores and online.

Xavier University has named Kelsey Reddy Bezerra, a former captain and alumna, as the new head cheerleading coach.

Dynasty Spirit Elite All Stars is now Cheer Athletics Philadelphia, offering new cheer and dance opportunities under the Cheer Athletics program.

Are you ready to represent Team USA at the ICU World Cheerleading Championships? 2025 tryouts for the All-Girl and Coed Premier Teams are now open for registration!

Albright College is adding STUNT to its varsity sports lineup in 2025-26, enhancing its athletic program and offering new opportunities for female athletes.