Rebel Athletic, a leader in high-performance cheer and dance apparel, has announced that it secured a strategic minority investment from Main Post Partners, a private equity firm known for backing high-growth brands. The partnership provides Rebel Athletic with the capital...
The Amateur Athletic Union (AAU) Cheerleading Division has announced a partnership with The Open Championship Series for the 2025 AAU Cheerleading Junior Olympic Games. The event is scheduled to take place July 28–29, 2025, at the George R. Brown Convention...
Cheer families already invest heavily in their athlete’s sport, but Stay-to-Play policies add another layer of financial strain. These mandates require teams to book through select hotels—often at higher rates—with hidden rebates going back to event producers. As parents push...
Clarksville School District’s cheer policy is drawing criticism for limiting male cheerleaders to stunting and sideline roles while excluding them from cheer routines. Parents and industry professionals argue the policy is outdated and inconsistent with collegiate cheerleading programs.
The Association for International All-Star (AIA) has officially launched, introducing a global framework to expand opportunities and create standardized pathways for All-Star Cheer and Dance. With a focus on sustainability, transparency, and inclusivity, AIA is set to host the first-ever...
NBC is diving into the world of competitive cheerleading with a fresh mockumentary-style comedy. The network has officially given a pilot order to Stumble, a single-camera series set in the high-stakes world of junior college cheerleading. Cheer Royalty Joins the...
Varsity Brands has announced a strategic investment from Patricof Co (P/Co), a private investment platform specializing in partnerships with elite professional athletes. This move aligns Varsity Brands with a network of high-profile sports figures, further expanding its influence in the...
Eastern New Mexico University (ENMU) is making history as the first NCAA institution in New Mexico to sponsor STUNT as an intercollegiate athletic program. "This is a major step for the growth of Greyhound athletics and the pursuit of an...
Choosing the right scoring system between United and Open can dramatically impact your team's competitive success. Explore factors like difficulty, technique, and your team's unique strengths to make the best decision.
The Open Championship Series just released its 2025-2026 age grid, bringing major changes to divisions and eligibility rules. Here’s what you need to know!
