Industry

Next Generation Gym Owners and The Open Championships have partnered to provide increased resources, education, and networking opportunities for gym owners and event producers. This collaboration aims to strengthen the all-star cheer industry through enhanced scoring education, business development, and...

In the wake of NCA Weekend, Lisa Aucoin shares a powerful perspective on resilience, safety, and moving forward. Read why the cheer community must focus on solutions, not fear.

USA Cheer is seeking a STUNT Operations Director to oversee the growth and management of STUNT at the high school, collegiate, and club levels.

Varsity has launched VARSITY, a new activewear collection inspired by the athleticism and spirit of cheerleaders and dancers. Designed for the "forever athlete," this line offers premium, performance-ready apparel perfect for workouts and everyday wear.

Discover how to file your claim in the $82.5 million settlement against Varsity Brands. Eligible families who paid for cheer competitions, camps, or apparel through gyms or schools.

The Los Angeles Rams Cheerleaders are set to bring their expertise and star power to Australia as part of a groundbreaking collaboration with the Australian All Star Cheerleading Federation (AASCF). This collaboration will create a professional pathway for Aussie athletes...

Varsity Brands, acquired by KKR in July, launches an employee ownership program, giving over 7,200 employees a stake in the company’s future.

The AAP’s latest cheer safety guidelines address growing injury rates, calling for certified coaches, strict concussion protocols, and safer practices to protect young athletes.

Varsity Brands is being sued in a class-action lawsuit after a cyber hack exposed the personal data of over 65,000 individuals. The lawsuit alleges negligence in data security practices.

The Varsity Brands antitrust settlement notice plan has reached 2,681 gyms and 52,688 athletes. Learn about the claims period and what’s next.